We can be so hard on ourselves that we neglect to notice the areas where we excel. We tend to get so caught up in our flaws that we forget to nurture our strengths. Everybody has weaknesses because we're only human, so today, we're talking about maximizing your strengths and talents and capitalizing on them!
Truly capitalizing on your photography and business powers is how you'll be able to grow a strong business and increase income. Tap into those areas of expertise and share them with the world!
What would you say your strengths are? Are you spectacular at marketing? Can you make your subjects comfortable in front of the camera? Do you enjoy bookkeeping, and you're fantastic at it as well? If you don't know where to begin to identify them, what did your clients say in their raving reviews?
Create a list of all of your skills. It'll be a great encouragement whenever you're feeling imposter syndrome or being extra hard on yourself. With all of those talents on your list, there's at least one you could use to create educational content, raise your prices, or diversify your income. What are the other avenues you could take your business down?
How can you play on your strengths to attract your ideal clients? Discover a way your talents can speak even louder to your market, so there's no hesitation whether or not you understand their concerns and needs. Are you great at planning and can provide a seamless elopement experience for your couples? Do you live in a high tourist area and know the best photo spots and things to do? Think about what potential clients are searching for so that you can create content that solves their dilemmas. They'll find your name everywhere and see you're an expert in the field.
Share about your areas of expertise often and include photo examples or BTS footage. Show yourself in action and give viewers a peek into the experience you offer. Communicate your strong points and focus on finding ways to improve those areas to make them shine even more.
Yes, every person has weaknesses, but they also have their strengths! We love to hear your feedback, so drop us a line if you enjoyed reading this topic and found it uplifting
